Rebrand

Rebrand

website development

How do you bring a 30 plus year-old institution into the present age? We first began by developing a web presence for Beresford’s that reflected the new branding and aesthetic established during the logo development process. We also worked with the owner to determine its e-commerce capabilities and the best way to fulfill orders online. It was also important to incorporate as much original photography of the staff and the products in order to give website visitors a true representation of what they can expect to experience in-person at Beresford’s.

www.beresfordbutchers.com

This included:
– Establishing a new online presence
– Developing a website design that reflected the new branding
– Incorporating e-commerce and local pick up functionality
– Original photography

Rebrand

Merchandise

How do you bring a 30 plus year-old institution into the present age? We first began by developing a web presence for Beresford’s that reflected the new branding and aesthetic established during the logo development process. We also worked with the owner to determine its e-commerce capabilities and the best way to fulfill orders online. It was also important to incorporate as much original photography of the staff and the products in order to give website visitors a true representation of what they can expect to experience in-person at Beresford’s.

www.beresfordbutchers.com

This included:
– Establishing a new online presence
– Developing a website design that reflected the new branding
– Incorporating e-commerce and local pick up functionality
– Original photography

Rebrand

Collaterals

Beresford’s also called on Clever to craft some additional marketing collaterals to continue to carry out the new branding through the holiday season.

This included:
– Copywriting to include brand messaging
– Graphic design to carry out brand aesthetics

Rebrand

Photography

Photography plays a huge role in the successful design of a new website. And since the owner was overhauling and elevating many of its specialty items, we wanted to showcase the care and craftsmanship (or craftswomanship) that goes into carving each cut of meat.